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esports
On October 8, 2018, esports sports podcast, Project Esports interviewed Justin M. Jacobson, Esq., Vice-President at The Jacobson Firm, P.C. In his interview, Justin discusses the firm’s prior work in esports as an attorney and player representative, esports players unions as well as Season 2 of the NBA 2K League. Check the full interview below...
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On August 23, 2018, esports sports podcast, CrazEsportz interviewed Justin M. Jacobson, Esq., Vice-President at The Jacobson Firm, P.C. In his interview, Justin discusses the firm’s prior work in esports as well as Season 2 of the NBA 2K League. Check the full interview below and here.
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The Marketing Dilemma of the Esports Influencer By Justin M. Jacobson, Esq. With publications constantly reporting on the esports “boom,” most of the world’s marketing agencies and brand managers are familiar with the world of esports and its “key” demographic. Marketers see league sponsors, such as Toyota, T-Mobile, and Sour Patch Kids for Blizzard’s Overwatch...
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Esports Marketing: The “Streamer” Step And Repeat – A New Content Streaming Innovation By Justin M. Jacobson, Esq. While I’m not claiming to re-invent the wheel; however, as with every established technique, over time new ways to apply and utilize the old tricks in a new situation develop.  This brings us to the marketing genius...
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The Present and the Future of the NBA 2K League Twitch Experience By Justin M. Jacobson, Esq. A month into the NBA 2K League regular season, and the audience figures seem disappointing. Each episode of the fourth installment of LeBron v. the Warriors in the NBA Finals is, of course, pulling in millions of viewers....
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The Early Evolution of the NBA 2K Studio Experience By Justin M. Jacobson, Esq. One thing is certain after the first few weeks of the inaugural season of the NBA 2K League: for fans more used the watching esports on Twitch, the live viewing experience is something wonderful to behold. The competitors sit on large, comfy...
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On May 18, 2018, NBA2K League podcast, The 2k Syndicate interviewed Justin M. Jacobson, Esq., Vice-President at The Jacobson Firm, P.C. for Episode 4 of its podcast. In his interview, Justin discusses his current work on behalf of professional NBA 2K League players as well as shares some of his feedback on how the league...
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Why Every Professional Gamer Needs a Team (of Professionals) By Justin M. Jacobson, Esq. Similar to other talent based industries, including music, television, and sports; professional video game competitors participating in organized esports should have a “team” of competent professionals around them to advise them and to consult with. While this may seem straightforward in...
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Comparing the NBA 2K League In-Studio Experience With Twitch By Justin M. Jacobson, Esq. The inaugural season of the NBA 2K League tipped off from the league’s studio in New York on May 1. As an esports attorney and a fan, I was lucky enough to get inside the 200-person venue for the first ever...
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Business & Legal Tips for NBA 2K League & Pro Esports Players By Justin M. Jacobson, Esq. With the launch of the NBA 2K league, 102 of the world’s top NBA 2K players will now earn a six month salary, receive first-class housing accommodations and will be eligible for a variety of benefits, including health,...
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