On May 28, 2018, news publication, Quartz, quoted Jeffrey E. Jacobson, Esq., President of The Jacobson Firm, P.C. on the potential trademark protections available for “scents.”  In particular, Mr. Jacobson commented on the benefits Hasbro could receive if a registration is issued for the “Play-Doh” scent.

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About the author

Justin M. Jacobson, Esq. - Vice-President, The Jacobson Firm, P.C. - Attorney Specializing in Entertainment, Sports, Esports, Fashion and Art Law. In particular, The Jacobson Firm, P.C. handles Trademarks, Copyrights, Contracts, Estate Planning, Music Business and Brand Development on behalf of creative talent and lifestyle brands.

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